Birmingham, UK
07803926239
laura@laurajanejohnson.co.uk

Blog writing & content strategy

Running a business blog takes more work than you thought, right? I’m a blog writer, let me help.

Your blog section is sitting proudly in the top bar of your website navigation. You had big plans, but it’s probably been a while since you posted anything new.

The problem is you need to write something interesting but also entertaining, authoritative but with a light-hearted, conversational tone. And don’t forget ramping up the SEO credentials to ensure it gets noticed by search engines.

Add to this Google looking for more depth (yes, that means longer posts) and readers getting increasingly discerning with their screen time, and it’s easy to see why creating blog content is a task most of us never quite get around to.

 Instead, hire me as your blog writer and let me develop a content strategy for you that delivers consistent, high quality posts that make sure your site is bookmarked by the right people.

Choose your blogging plan

I’m a professional blog writer. My content is 100% original, well-researched and powered with robust SEO to drive organic traffic to your website.

Bulk discounts are available. Please send me your requirement for a quote.

Email me
STANDARD POSTS

£120

per post

  • 700-800 words length
  • Fully researched, original content
  • Optimised title, headings, URL and meta description
  • 4 x social media posts associated with blog
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Why do I need a blog writer?

A good blogging strategy will boost your SEO and drive more organic traffic to your website. But it’s more than that. A regular blog is a great way to stay connected with existing customers and build credibility with new prospects.

BUILD RELATIONSHIPS. GENERATE LEADS.

Fresh blog content gives people a new reason to visit your site. Combine engaging content with a clear call to action, and suddenly your blog is a lead generator.

GENERATE MORE TRAFFIC 

Each blog post becomes an additional indexed page on your website. You got it, that’s one more opportunity for you to get the attention of search engines and show up in results pages.

ESTABLISH AN AUTHORATIVE VOICE

By consistently creating content that’s helpful to your visitors (I’m talking about posts that directly answer their questions), you’re credibility will sky rocket. 

INCREASE SOCIAL MEDIA ENGAGEMENT

Your blog is a great source of inspiration for social media. Every post you publish provides content for people to share about you across their networks. 

What is a content strategy?

Blogs, videos, social media posts, podcasts, ebooks, lead magnets, emails – they’re all classified under the umbrella of ‘content’. A content strategy is simply being smarter and more considered with what you create and how you distribute it.

Blogs are great place to start with their content strategy. They provide useful base content for social media. If you notice a blog post performs particularly well, you may choose to expand it into an ebook. Or maybe create an associated practical tool that could work as a lead magnet to increase subscriptions to a mailing list.

I can work with you to develop your blog into a more complete, multiplatform content strategy.

Let’s talk

Book your free 15 minute blog consultation

For a small business hiring a blog writer may feel a luxury. A bigger team may be wondering if using an external writer is the best route. Over a quick 15 minute chat, I can answer your questions and provide the information you need to decide the best way forward.

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