As someone who finds swearing awkward and unnatural, I’m often left in awe of how some people seem to be able to scatter profanities into their prose with such ease and panache. But I’ll (probably) never actually do it. Here’s why.
When did I stop reading? And more to the point, why? Here I dissect my reading habits and declare my good intentions for 2022.
White papers have a dreary demeanour, But don’t let this put you off. I actually think they’re an underused form of content. Here’s why you should add ‘write a white paper’ to your content plans.
Hands up who hates their website. Here’s a few reasons why so many of your hands shot up into the air.
Hands up who hates their website. Here’s a few reasons why so many of your hands shot up into the air.
It pains me to say this, but with so many ways to share your brand online nowadays, it’s a very valid question. But still, I 100% believe you not only need a website, you need a really flippin’ good one to successfully build your brand online. This post discusses why.
What makes a good copywriter? It’s not all about a clever way with words. There are four other things that are equally important as writing ability.
Editing your writing is so much more than spotting typos and grammatical slip-ups. Proofreading is super important, but editing is where the real magic happens. Here are my top seven editing tips.
Are you weighing up whether you should write a blog? The aim of this blog is to give you some encouragement to take that next step and make starting a blog your new marketing goal.
Should you continue marketing during the Coronavirus crisis? Is it insensitive? It probably feels awkward. But is it necessary all the same? After all, we all have livelihoods to think about and businesses to protect. If there is one thing we’re lacking during this crisis, it’s certainty of any kind. One minute you feel bold…
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